The aims, objectives and guiding principles of the vision document are translated into solutions that spark the imagination. Not pie-in-the sky ideas but solutions which have been evaluated as being technically and financially feasible.
The statement of opportunities includes an overall change capability diagnosis. All too often it appears that what is technically and financially desirable and achievable is beyond the organisation’s capacity for change.
A good statement of opportunities not only sets the bar but also specifies how the organisation’s change objectives can be implemented on a phase-by-phase basis.